ICICI Bank - iMobile
To promote the all-inclusive banking app under the larger thought of “Ek app mein poora bank”, a series of 5 ads was created for the top 5 features that customers seek the most. This ad was conceptualized and written for quick payments.
ICICI Bank - InstaBIZ
For the launch of ICICI Bank InstaBIZ, an app that helps businessmen avail 115 business banking services through their phone, this ad highlighting the most beneficial features went on air.
A series of Youtube bumpers and innovative Facebook posts were created to amplify the messaging in addition to the TVC and print.
Dove - Limited Edition Pack
Dove believes all hair type is beautiful. And it conveys that to all its beauties with this limited-edition pack.
SPACES - Jet Airways
A star product by SPACES that plays beautifully on the insight of how protective we are of our bedsheets, is the Easy-Stain Release one. We promoted this via ads on the Jet Airways menu.
SPACES - Thoughtful Homes
Here is SPACES making homes that take care of you. Its innovation and thoughtfulness had to have an edge over other home décor brands that only talk style and beauty.
TVC 1. Leg
SUPER: How do you know your bedsheet doesn't have superpowers?
We see the top shot of a bed where we a man sleeping. There’s a movement under the bedsheet and we see his leg stick out.
VO: You do this to keep it cool.
A shot of Spaces Hygrocotton bedsheet being spread on the bed.
FVO: Presenting Spaces Hygrocotton bedsheets that adjust temperature up to 2 deg C.
SUPER: #NoFuss bedsheets
Spaces logo.
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TVC 2. Mehndi
SUPER: How do you know your bedsheet doesn't have superpowers?
We see a close up shot of a woman sleeping. And suddenly her henna hands go above her head. As we zoom out, we see her hands go outside the bed.
VO: You do this save it.
A shot of Spaces Easy Stain Release bedsheet being spread on the bed.
FVO: Presenting Quick Stain Release bedsheets by Spaces.
SUPER: #NoFuss bedsheets
Spaces logo.
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